“TO LIKE… or NOT to LIKE”
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“If you’re following the US presidential news, you may have heard about something called “the likability factor”. It has relevance as to whether or not we vote for a given candidate. The somewhat arbitrary metric was famously parlayed into the presidency by Dwight D Eisenhower, with the slogan “I Like Ike”. According to conventional wisdom, the vague descriptor is a critical factor in the electorates decisions on who they are going to vote for…”
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Posted in Today and tagged "Mickey McLaren" -" herself"with .
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